9 Fantastic Facebook Pages for Fashion

9 Fantastic Facebook Pages for Fashion

July 21, 2009 by Alison Driscoll

Alison Driscoll is an interactive copywriter and social media consultant who specializes in Facebook. She authors a blog at alisondriscoll.com.

The Internet has revolutionized the fashion world, making trends more accessible and affordable for everyone, and expanding where and when we can shop. Social media has taken fashion a step further, encouraging discourse on designers and providing real-time feedback on the looks that work, and the ones that don’t.

Facebook’s extensive list of features lets users comment on, post and share their favorite outfits and accessories with just a few clicks, anytime, from virtually anywhere. This social network has proved itself to be popular with savvy social shoppers for its fashion-forward Facebook Pages; here are 9 that use photos, apps and fan discussions for maximum impact.

For Deals

1. Rue La La

Rue La La is one of the many invite-only shopping sites that are becoming increasingly popular on the web. They feature high-end designers at discount prices and hype their sales with previews, emails and Twitter teasers for days before—all leading up to prices that are 50% or more off retail.

The catch? You need to know someone to get access to the savings. Some sites charge, and while Rue La La is free, it still requires an invite code. Becoming a fan of their Facebook Pages not only gets you in, but provides you with insider tips on how to best shop their sales and advance notice of upcoming designer deals—important information when people can swipe items out of your cart up until the last second.

2. ideeli

ideeli is structured a lot like Rue La La, but they offer steeper discounts on more pricey pieces and designers (think Gucci versus Guess), as well as giveaways on super-luxe items like a custom-designed dress or $1,200 clutch

You can gain access to invite-only ideeli through their Facebook Page; you’ll also receive lots of fashion tips and reminders about events through their Twitter feed, which is pulled into their Facebook news feed. Their focus isn’t so much on the savings as how and where a sale fits into today’s fashion, making this a great Facebook Page for following trends while sticking to a budget.

3. Hautelook

Hautelook has tons of great deals, with the added bonus of a decidedly less snooty air than many other invite-only shopping sites. Their brands are on par with similar sites, and the discounts are just as deep; they also seem to have a bigger stock of items and never run out right as purchase.

The Hautelook Facebook Page is a testament to their commitment to fashion, with 278 photo albums of designers they carry and tons of Notes and Updates about upcoming sales, including reviews of the item to help you decide if a deal is worth it or not. They love finding a fashionable bargain, and it shows in the amount of content they post to Facebook. But be warned, their excitement over clothes is contagious and could make you spend more than you planned.

http://mashable.com/2009/07/21/facebook-fashion-pages/